How to Sway the Dragons with a Perfect Pitch
Dragons Den is one of the most popular business shows on BBC TV. How would you fare against them? If you want to know the secret to persuading them to invest in your business idea, you need to employ 3 magic words. | full story...>>

The Referral Mindset: How to Generate Meaningful Referrals
The pre-planned referral programme is, I would conjecture, an afterthought. By 'pre-planned' I mean putting in place a system or organised programme that allows people to achieve meaningful results, predictably. | full story...>>

Handling the Media: Befriending the Blob
Anyone who wants to know how to handle the media first needs to know one important thing. The media is not what you think it is. Not anymore. | full story...>>

Students from Plymouth Triumph in UK's largest enterprise competition
Young entrepreneurs from Plymouth College have been announced as winners in the national final of the 2009 Make Your Mark Challenge, the UK's largest enterprise challenge for 14-19 year olds. | full story...>>

Brand New for the Events Industry - Young Achievers Award
MPI UK & Ireland Chapter and the Switzerland Convention Incentive Bureau to launch Young Achievers Award. | full story...>>

What Would You Say To Sir Alan?
How would you react if you had the chance to make a 30-second pitch to Sir Alan Sugar? It's a good way of defining what you do and for whom - and a great networking tool, says Robert Craven | full story...>>

Is There Still Room for Corporate Hospitality in an Economic Downturn?
With its recent growth and strengthened position in the marketing mix, might corporate hospitality be more resilient to the downturn this time than on previous occasions? | full story...>>

Meet Harriet Jones: Plymouth's Youngest Entrepreneur
Recently, I was fortunate enough to come across Harriet Jones, one of Plymouth's newest and youngest entrepreneurs. I was so impressed by this young fashion designer's entrepreneurial attitude that I just had to profile her for InPlymouth.com... | full story...>>

Great Guerilla Marketing Tricks for Small Businesses
So you're running your own business now and it feels great to be your own boss. No-one to tell you what to do or how to do it. All you have to do now is make it a great success and all those people who thought you were crazy will have to eat their words. But you don't know how to get all that business in. Advertising costs a load of money and all those Marketing Consultants you keep getting introduced to are going to cost even more. What do you do? Here are 5 great ideas for businesses that have a tiny budget. | full story...>>

More Guerilla Marketing Tricks for Small Businesses
Our original 5 Great Guerilla Marketing Tricks for Small Businesses was so popular that you asked for even more. The good news is we've agreed to publish another five. Use these great tips and tricks to help your business survive and thrive through the credit crunch. | full story...>>

Top Tips for Low Cost Marketing
Marketing on a shoestring. Yes, you heard correctly, marketing does not need to cost the earth and here are our top 5 tips to prove it! | full story...>>